
Hi, I’m Alexis!
A hybrid designer with a strategist’s brain, a creative’s eye, and a knack for aligning product, brand, and UX to drive results.
I work across UX, product, brand, and marketing to turn ideas into experiences that stick.
The Work I Love to Do
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UX & Product
Expertise in wireframing and prototyping, content strategy and information architecture, mapping product flows and user journeys, defining product strategy, designing dashboards and data visualizations, and synthesizing user research with usability testing.
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Brand & Marketing Creative
Skilled in branding & visual identity, campaign development, social content & strategy, presentation design, photography direction, marketing collateral, paid and organic media design, copywriting, and digital storytelling
A Little More About Me
I'm a hybrid designer with a broad background spanning brand, visual, and product design—now deeply focused on UX and strategy. My multidisciplinary experience helps me bridge the gap between business objectives and user needs, translating complex challenges into clear, effective solutions.
I dig deep into company goals through research to align strategy, design, and product into seamless, user-focused outcomes. I’ve partnered with a wide range of clients, from lifestyle brands like Faherty Clothing to public sector organizations like the Bay Area Urban Security Initiative—adapting quickly to each team’s needs, challenges, and goals.
Where I Find My Flow
I’m in my element when I’m dropped into the messy middle—connecting dots between user needs and business goals, making sense of complexity, and shaping it into clear, meaningful solutions. I thrive on uncovering the why behind behaviors, spotting patterns others miss, and building systems that work beautifully, inside and out.
Whether I’m shaping product strategy, building out a brand identity, or helping teams align around a shared vision, I bring both creative instinct and strategic clarity to the table.
Collaboration is my sweet spot. I ask sharp questions, listen deeply, and create space for teams to do their best work—together. I love solving problems with empathy, energy, and a strong sense of direction. To me, clarity beats chaos, ownership fuels momentum, and the user is always at the center of the story.
And if we can laugh along the way, try something unexpected, and make the process feel as good as the outcome? Even better. That’s the kind of work I want to do.
What I Do Outside of Work
When I’m not designing, you’ll probably find me playing guitar, singing a little, or getting lost in a great playlist.
Jewelry is one of my favorite creative outlets. I thrift for hidden gems, upcycle vintage pieces, and make my own whenever I want something that doesn’t exist (yet).
I love photography—especially when I get to capture the energy and personality of creative brands. It’s one of my favorite ways to tell a visual story.
The beach is my happy place. I could spend hours walking the shoreline, hunting for shells, and soaking up the calm that only the ocean brings.